
The Effortless CEO
Design a life first business that works even when you don't.
Episodes
206 episodes
#196 The Hidden Work That Makes Everything Easier In Your Small Business
Most business owners think client work is the most valuable part of their business. But the truth? Design time - the hours you spend improving systems, empowering your team, and setting the future direction - is what makes client ...
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Episode 196
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7:37

#195 The Sales Pitch You Don’t Know You’re Making
You can say all the “right” things in your marketing…but if your thoughts underneath are negative - like “clients always pay late” or “I’m not good enough”-that’s what your audience actually hears.In this episode, I’m b...
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Episode 195
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7:26

#194 5 Money Habits Sabotaging Your Business Without You Realising It
Most South African small businesses don’t fail because of one big mistake...they fail because of small, repeated money habits that quietly drain cash, kill creativity, and keep owners stuck in survival mode.In this episode, I’m sh...
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Episode 194
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11:12

#193 This Mistake Will Make You Hate Your Business
If you’ve ever changed your policies, pricing, or offers because of one difficult client—this episode is a must-listen. I’m sharing how to shift out of reaction mode and start building for the clients you actually want more of.
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Episode 193
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6:35

MVP: The Recapture Exercise
Today we're revisiting a most valued podcast - the quickest ways to free up cash in your business (and personal life). Join me on this episode and learn how to recapture money inside your small business.
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Episode 192
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8:13

#191 The CEO Hour - 1 Hour That Frees Up 10
If you're constantly working but still feel behind, this episode is for you.In this conversation, we're unpacking the real reason time feels so scarce, and it's not what you think. You'll hear why the usual fixes (like waking up earlier ...
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Episode 191
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8:23

#190 The thought loop that's sabotaging your business (and life)
Feeling like you're not doing enough, achieving enough, or just not enough? This episode unpacks the thought loop that keeps you stuck in overworking and second-guessing — and shows you how to shift it.
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Episode 190
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8:16

#189 This Is What Unlocks Progress in Hours, Not Months
You're stuck...not because they aren’t working hard, but because they’re solving the wrong problem. In this episode, we explore why clarity on the real issue is the fastest way to create momentum, and how chasing surface-level fixes ke...
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Episode 189
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8:11

#188 How I prepare for unplugged vacations
If taking time off of your business feels impossible, this episode is for you. I am sharing how to prepare for unplugged vacations so you can leave the laptop and worries at home.Download The Unplugged Vacations Checklist
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10:59

#187 Why You Can’t Stop Working (Even When You Finally Have the Time)
This episode for every business owner who finally frees up time — only to immediately fill it with more work.You finish your to-do list early. You could rest. But instead, you say, “Let me just get a head start on tomorrow.”...
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Episode 187
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6:35

#186 What To Do When You Don't Know What To Do
In this episode, I’m talking about a pattern I see all the time - not just in my clients, but in myself too.It’s that moment when something in your business isn’t working, maybe a client didn’t sign, revenue is down, or something feels o...
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Episode 186
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9:06

#185 From Distress to Success with Business Rescue Practitioner Basson Piek
In this episode, I sit down with Basson Piek - business rescue practitioner and COO of Rauch Gertenbach Attorneys - to talk about business rescue.We talk honestly about what it really means when a business is in distress, how to know if ...
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Episode 185
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41:52

#184 Get Good With Money
There are three patterns that create cash flow chaos in a business. Learn what they are, why you get stuck in them, and what you can do to build healthy money habits in your business.Register for the 1...
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Episode 184
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10:19

#183 Breaking Down The Steps To A Simple, Profitable, Efficient Business
In this episode we are breaking down the 6 steps to simplify your business so that it runs more efficiently and generates more profit.You will learn:what stage of business you're inthe six steps to a business that is...
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Episode 183
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21:57

PopUP! Series Part 2/2 Business Owner Burnout: 5 Shifts to Burnout-Proof Your Business
Join me in this episode to learn 5 simple shifts to make to burnout proof your business for good.
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Episode 182
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8:40

PopUP! Series Part 1/2 Business Owner Burnout: When your business drains you
In this episode, we dive into the concept of burnout. Learn how burnout is created for business owners and how to burnout proof your business for good.
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Episode 181
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7:44

PopUP! Series 🔥 Part 2/2: Rethinking Failure: How to turn every failure into an opportunity
In this episode we're diving into a simple, three step process you can use in your business to understand the results you got, create strategic actions plans, and make meaningful progress towards your goals.Ready to scale your business w...
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Episode 180
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8:44

PopUP! Series 🔥 Part 1/2: Rethinking Failure: You're A Scientist
Welcome to another series! We are reframing our relationship with failure by adopting a perspective of experimentation and evaluating. Ready to get coached? Apply to work with me here.
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Episode 179
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9:16

PopUP! Series 💰 Part 3/3: Money Habits - A buffer to set you free!
In this episode, we discusses the importance of financial resilience for business owners, and why every business needs a cash buffer.Ready to work with me? Apply for private coaching here.
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Episode 178
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7:15

PopUP! Series 💰 Part 2/3: Money Habits - Having difficult money conversations
In this episode, talk about the importance of having difficult conversations about money, particularly when clients fail to pay on time. Ready to work together? Apply for private coaching her...
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Episode 177
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7:23

PopUP! Series 💰 Part 1/3: Money Habits - The Money Date
In this episode, Ilonka Ras discusses the importance of developing healthy money habits for entrepreneurs. She emphasises the common financial anxieties faced by business owners and introduces three simple money habits that will help you take c...
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Episode 176
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9:33

PopUP! Series ✈️ Part 5/5:The One Thing You Must Do if You Want Your Business to Run Independently.
Let's finish this series strong and make the one decision that will catapult you towards a business that runs independently of you.Apply to work with me here and let's start designing a b...
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Episode 175
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6:42

PopUP! Series ✈️ Part 4/5: How to Hire the Right People as You Grow.
Save yourself some frustration and learn how to hire and delegate the right way so you have a solid team that supports the goals of your business.Ready to hire the right people for the right roles? <...
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Episode 174
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8:44

PopUP! Series ✈️ Part 3/5: The 5 Simple Systems You Need To Step Away With Confidence.
The gatekeeper to stepping away and finally living the time freedom you craved when you started your business is...you guessed...systems.In this episode we're diving into the 5 simple and essential systems your business needs for you to ...
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Episode 172
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10:41
